shaping brands
into legends
Every great brand begins with a story worth telling. We are the storytellers.
DB Brand Strategies was founded by Danielle Bonenfant McNeal, a marketing leader with over fifteen years of experience building high-affinity brands across hospitality, lifestyle, wellness, and tech.
From Michelin-recognized restaurants to cult-favorite wellness and lifestyle brands, we transform bold ideas into unforgettable brand moments. We partner with established institutions, founder-led ventures, and new concepts, stepping in at any stage to align vision with execution and create lasting impact.
With expertise spanning brand strategy and refreshes, integrated campaigns, social media ecosystems, high-impact openings, seasonal activations, press and influencer campaigns, and VIP experiences, we help brands earn attention, spark loyalty, and deliver measurable results.
The result is brands that feel inevitable: admired, talked about, and trusted.
Our Services
Our work spans the full spectrum of brand and marketing, designed to create cultural relevance and measurable business impact. With a portfolio spanning established institutions, founder-led brands, or new concepts, we step in at any stage to guide strategy, build buzz, and deliver results.
Brand Strategy | Positioning, messaging, and brand refreshes that define a clear voice, sharpen the story, and set brands apart. We create brand foundations built to scale: visually compelling, strategically sound, and culturally resonant, providing a roadmap for both immediate impact and long-term growth.
Social Media & Digital Strategy | End-to-end digital ecosystems that connect with audiences, build engaged communities, and convert attention into measurable growth. From content calendars to paid media, digital strategies are designed to feel authentic, spark conversation, and deliver lasting impact.
Market Entries & Launches | From flagship openings to international rollouts, launches are designed to make an impact and keep momentum alive long after opening day. Each playbook blends press, influencer, and experiential touchpoints to create anticipation, drive traffic, and sustain awareness.
Press, PR & Influencer Campaigns | Coverage, content, and collaborations that earn cultural currency and put brands on the map. By combining traditional PR with influencer partnerships, visibility is secured across the outlets and voices that matter most – from Eater to LAist, from Instagram to local communities.
Experiential & Community Marketing | VIP experiences, partnerships, and hyper-local activations that deepen loyalty and turn guests into advocates. These brand moments go beyond marketing, building lasting connections with audiences, neighborhoods, and communities that sustain growth.
Our roster
Our Work In the press
Connect
We’d love to hear what you’re building.
Get in touch at danielle@dbbrandstrategies.com
or, fill out the contact form below.
